Welcome to The Marketing Rhythm, a blog on marketing, strategy, storytelling, and innovation.
I’m Aditya Gupta, a sales professional migrating to marketing who is interested about consumer behaviour, digital marketing, and data-driven decision-making. My business-to-business sales career began in the building materials industry, where I managed important customer relationships and drove revenue. While working in sales, I witnessed personally how marketing shapes brand impression, generates demand, and influences purchasing decisions even before a salesperson steps in.
This realisation inspired me to investigate and transfer into marketing, with an emphasis on SEO, content marketing, branding, and analytics to close the sales and marketing divide.
Marketing is more than just selling; it’s about studying customer behaviour, developing compelling storylines, and leveraging digital technology to reach the right people at the right time. The term “The Marketing Rhythm” represents the ever-changing nature of marketing, in which strategy, creativity, and data must all work together to achieve development.
Through this blog, I would like to:
✔ Streamline digital marketing, SEO, and branding strategies.
✔️ Share insights about my transition from sales to marketing.
✔️ Share practical examples, trends, and effective strategies.
✔️ Assist professionals and enterprises in responding to the changing marketing environment.
“Marketing is the rhythm of business—when strategy, creativity, and data move in sync, success follows.” – Aditya Gupta
Aditya Gupta has an MBA in Marketing & Finance from SGT University in Gurugram and has previously worked in B2B sales, client management, and digital marketing. He worked as an Assistant Manager in a Building Materials company, where he managed key clients and increased revenue in the building materials sector.
He is currently transitioning into marketing and is passionate about SEO, branding, and data-driven tactics.
He provides ideas on The Marketing Rhythm to help bridge the gap between sales and marketing success.
Let us connect and grow together!
Marketing is an ever-changing field, and learning never stops.
Join me on this journey as I study, experiment, and share my thoughts on the dynamic world of marketing.
💡 Let’s stay in sync with the rhythm of marketing! 🚀
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