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The Power of Analytics & Generative AI in Marketing: My Journey from Commerce to Data-Driven Marketing

March 5, 2025/

Introduction: A Commerce Mindset Meets Marketing Innovation Numbers have always been my stronghold. Coming from a commercial background, I’ve always made decisions based on data, facts, and financial analysis. Above all, during my academic years, I had a significant interest in accounting and financial analytics, which led me to prepare for the CA Foundation. However, due to health difficulties, I was forced to leave CA and seek an MBA in Marketing and…

About Me

Hello, I'm ADITYA

Aditya Gupta has an MBA in Marketing & Finance from SGT University in Gurugram and has previously worked in B2B sales, client management, and digital marketing.

He worked as an Assistant Manager in a Building Materials company, where he managed key clients and increased revenue in the building materials sector.

He is currently transitioning into marketing and is passionate about SEO, branding, and data-driven tactics.

He provides ideas on The Marketing Rhythm to help bridge the gap between sales and marketing success.

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